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Brand Strategist


Influencer Marketing Agency (IMA) is the leading influencer marketing agency in Europe. IMA helps brands engage and activate audiences worldwide through top influencers, such as bloggers, vloggers and social media influencers. Using our unique expertise and network of 15.000 influencers, we develop and execute creative influencer marketing strategies to amplify brand stories at scale and reach billions of people. We have built up a strong international client base with clients like Diesel, KLM, NIVEA, Tommy Hilfiger, Samsung, and TomTom.

IMA is at the forefront of new developments in digital influencer marketing, and is experiencing rapid growth throughout Europe. Our headquarters is located in Amsterdam, overlooking the canals. We have a young, energetic and international team, consisting of 50+ dedicated professionals from all over the world.


As a Brand Strategist you are responsible for creating strategies & proposals for existing and potential new clients. You will work on research for strategies, copywriting and strategically putting together pitch decks & proposals, attending brainstorms and coming up with conceptual starting points.  

Based on client briefings, you will work closely together with an internal pitch team to shape the optimal influencer marketing solution. All our campaigns are tailored to the unique needs of the client and created in close collaboration their marketing team. Therefore, you will act as consultant for the client during the pitch process, ensuring that the optimal campaign format is offered to reach the client's goals.

You will lead the internal pitch team. It is your responsibility to clearly communicate the client's briefings and goals and create the optimal campaign format with your team (under supervision of your direct manager).


  • Minimum of 3 years work experience in a digital / advertising / marketing environment;
  • Interest in global marketing
  • Affinity with business development and strategy for the advertising/creative industry;
  • Experience in client servicing and account management.
  • Experience in developing strategic marketing proposals.
  • Advanced copywriting skills;
  • Experience or education in (digital) marketing and strong knowledge of the digital marketing space;
  • Digital Native;
  • Social skills, team player and well-organized;
  • Independent, driven, creative, strategic and responsible;
  • Fluent in English writing, speaking and presenting;
  • Living in The Netherlands, Amsterdam area, or willing to relocate within short time span (must have work permit for NL).

Bonus points for:

  • Experience in Influencer marketing;
  • Multiple languages;
  • Large network;
  • Proven track record working on creative/brand campaigns.

Why you will love working with us:

  • Work at the forefront of new developments in digital marketing;
  • Work with a creative team and build innovative campaigns;
  • Create campaigns for top tier international brands;
  • Good compensation, excellent performance incentives, company Macbook and all the other tools you need;
  • Young, talented and highly motivated team; colleagues from many nationalities;
  • Fast-growing organization, many opportunities to develop, grow and learn;
  • High level of independence and opportunity to build your own success, entrepreneurial spirit.
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