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Influencer Marketing Specialist

ABOUT INFLUENCER MARKETING AGENCY

Influencer Marketing Agency (IMA) is the leading influencer marketing agency in Europe. We develop marketing strategies for brands, building on the reach and authority of the new generation of 'digital influencers', such as bloggers and vloggers.  Since the launch of IMA, we have built up a strong international client base within the fashion and lifestyle industries (i.e. Diesel, Phillips, Calvin Klein, Tommy Hilfiger, KLM, TUI).

IMA is at the forefront of the new developments in digital influencer marketing, and is experiencing rapid growth throughout Europe. Our headquarters located in Amsterdam, overlooking the canals. We have a young, energetic and international team, consisting of 60+ dedicated professionals. 


Core Responsibilities

  • Researching and identifying key influencers, bloggers and online media in designated verticals and social platforms 
  • Influencer liasion for new partnerships & projects 
  • Taking part in creative brainstorm sessions with our Branding Team, where you will be seen as the influencer expert from the project/campaign of our client.
  • Matchmaking between brand and influencer based on clients briefing. Creative and strategic thinking of the best possible strategy and set-up. 
  • Leading and assisting a great deal in developing and expanding our database with new influencers, as well as nurturing our global existing network.
  • Being ahead of the the market trend and understanding the needs and trends in terms of Social Media and Influencer Marketing
  • Gaining and sharing knowledge of new influencer markets/industries/channels, making sure we stay innovative
  • Thinking creatively and focusing on opportunities for growth of our Influencer database. New markets, new segments and so on. 
  • Developing and maintaining deep knowledge of emerging markets through industry news sources, client and industry expert engagement, and by leveraging existing networks and associations to help expand our influencer database with strong new influencers of all unique sorts

What are we looking for

  • Minimum of 3 years working experience in a digital marketing or advertising agency, of which 2 in Influencer Marketing field 
  • Passion for Influencer Marketing
  • Strong knowledge of blogging, vlogging and other social networks
  • An eye for quality content & creative storytelling 
  • A strong personality who is able to work autonomously and within team
  • Excellent researching skills, a talent for thinking outside the box
  • A structured way of working; competencies in planning and organisation & excellent attention to detail
  • Social media literate with an understanding of current trends
  • Interest in trend watching and analysing the future of influencer marketing
  • Fluent in English (extra language is a plus)

Bonus Points for

  • Experience with Influencer Marketing and Social Networks in Asia (Weibo, WeChat..)
  • For having worked at a PR, Talent or other Influencer/ Marketing agencies
  • Interests in niche categories - surprise us!

Why you will love working with us

  • Working at the forefront of new developments in digital marketing
  • Working with a creative team and build innovative campaigns
  • Create campaigns for top tier international brands
  • Good compensation, excellent performance incentives, company Macbook and all the other tools you need
  • Young, talented and highly motivated team; colleagues from many nationalities
  • Fast-growing organization, many opportunities to develop, grow and learn
  • High level of independence and opportunity to build your own success, entrepreneurial spirit.
  • Global approach 
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